Project lead at Q42
Online Media | Amsterdam Area, Netherlands, NL
During the nineties I started to document a part of modern-day youth culture I was, and still am, very passionate about: graffiti art. As a hobby photographer I created an collection of thousands of pictures on the subject. It was in 1996 when I decided to publish this collection on the internet when I started the website www.dutchdamage.com .
To my surprise the website rapidly became one of the most successful ones on the subject of graffiti art worldwide. With over 15.000 daily unique visitors it didn’t take me too long to see the huge business potential this website had. An online shop specialized in art supplies was started, in cooperation with one of the leading distributors in art supplies in Europe. Intrigued by the almost overnight success of both these websites and the possibilities that new media seemed to have, I started a study Interactive Media at The Hogeschool van Amsterdam, University of Applied Sciences.
Interested to see what differences there would be in the use of new media and new technologies abroad, I spent a year in Austria where I studied Media Design at the Fachhochschule Vorarlberg, and did an internship in Finland, working in a company that creates mobile content and applications.
After receiving my bachelor degree in communication and multimedia design I was still eager to learn more about how new media change contemporary culture; I studied Media Culture at the University of Maastricht, a selective, one-year international Master of Arts programme where I did research on the use of social media in a museum context.
At the Stedelijk Museum Amsterdam, I was responsible for all things digital. A job where I could perfectly combine my passion for arts & culture and new media.
I currently work at Q42, a happy place for nerds.